Τίποτα δεν είναι απόλυτο γιατί όλα εξαρτώνται από το κανάλι, το τηλεβαρόμετρο της AGB, την εμβέλειά του (πχ πανελλαδική ή τοπική κάλυψη), το προϊόν που διαφημίζεται, τις ώρες που διαφημίζεται, καθώς ο χρόνος της διαφήμισης. Στα κανάλια εθνικής εμβέλειας το δευτερόλεπτο ξεκινάει από 1000+ Ευρώ και μπορεί να φτάσει και τα 10000 Ευρώ με τους φόρους!
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Τίποτα δεν είναι απόλυτο γιατί όλα εξαρτώνται από το κανάλι, το τηλεβαρόμετρο της AGB, την εμβέλειά του (πχ πανελλαδική ή τοπική κάλυψη), το προϊόν που διαφημίζεται, τις ώρες που διαφημίζεται, καθώς ο χρόνος της διαφήμισης. Στα κανάλια εθνικής εμβέλειας το δευτερόλεπτο ξεκινάει από 1000+ Ευρώ και μπορεί να φτάσει και τα 10000 Ευρώ με τους φόρους!